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World’s First Sport Truck?; 1955-58 Chevy Cameo
Topic Started: Sep 2 2016, 06:41 AM (445 Views)
wilmywood8455
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They may be the best-selling vehicles in America, but we still largely think of trucks as work vehicles – it’s just that the definition of work has changed. People still expect their pickups to be reliable, easy to work on, able to take a beating, and haul just about anything they can throw at it. But they also expect them to be sporty, comfortable, good-looking, and modern. With trucks from virtually every automaker finally catching up to – and in some cases surpassing – cars in terms of comfort and all mod cons, we might think of this trend as a uniquely modern one. But Chevrolet tried its hand at a stylish, comfortable, more livable pickup over 60 years ago. Known as the Cameo, it was a sales flop, but has since gone on to become of the most legendary pickups of all time.

In many ways, the 1950s were the golden age for General Motors, and the middle of the decade ushered in a renaissance for Chevy. All of GM’s brands were benefitting from advanced styling trickling down from a seemingly endless line of Motorama concept cars, and the introduction of the all-new 1955 Chevrolet cars, with their available V8 engine, made Chevy the most popular car company in America. Times were good in Detroit, and automakers were willing to take risks on new projects.

http://www.cheatsheet.com/automobiles/chevy-cameo-first-sport-truck.html/?ref=YF&yptr=yahoo
I thought as I got older, I would learn wisdom and patience, but the only thing I have learned so far is that I don't give a damn.
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bomb 20

The Cameo is coveted for the same reason as the 1971 Hemi 'Cuda, they were too expensive for their market and were sales disasters. They are rare because they didn't sell when new.
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70-101
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bomb 20
Sep 5 2016, 12:45 PM
The Cameo is coveted for the same reason as the 1971 Hemi 'Cuda, they were too expensive for their market and were sales disasters. They are rare because they didn't sell when new.
The Plymouth Barracuda's styling wasn't as popular as its corporate cousin the Dodge Challenger, which was a new model in 1970 and it dominated E-Body sales from 1970 TO 1974.
"We should not confuse populism with popularity" - R. Wolffe
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